Research Catalog

Who says elephants can't dance? : inside IBM's historic turnaround

Title
Who says elephants can't dance? : inside IBM's historic turnaround / Louis V. Gerstner, Jr.
Author
Gerstner, Louis V.
Publication
New York : HarperCollins, 2002.

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TextRequest in advance HD9696.2.U64 I2545 2002Off-site

Holdings

Details

Subject
  • International Business Machines Corporation > Management
  • International Business Machines Corporation > History
  • Computer industry > United States > History
  • Electronic office machine industry > United States > History
  • Corporate turnarounds > United States > Case studies
Note
  • Includes index.
Contents
  • Pt. I. Grabbing Hold -- 1. The Courtship -- 2. The Announcement -- 3. Drinking from a Fire Hose -- 4. Out to the Field -- 5. Operation Bear Hug -- 6. Stop the Bleeding (and Hold the Vision) -- 7. Creating the Leadership Team -- 8. Creating a Global Enterprise -- 9. Reviving the Brand -- 10. Resetting the Corporate Compensation Philosophy -- 11. Back on the Beach -- Pt. II. Strategy -- 12. A Brief History of IBM -- 13. Making the Big Bets -- 14. Services - the Key to Integration -- 15. Building the World's Already Biggest Software Business -- 16. Opening the Company Store -- 17. Unstacking the Stack and Focusing the Portfolio -- 18. The Emergence of e-business -- 19. Reflections on Strategy -- Pt. III. Culture -- 20. On Corporate Culture -- 21. An Inside-Out World -- 22. Leading by Principles -- Pt. IV. Lessons Learned -- 23. Focus - You Have to Know (and Love) Your Business -- 24. Execution - Strategy Goes Only So Far --
  • 25. Leadership Is Personal -- 26. Elephants Can Dance -- Pt. V. Observations -- 27. The Industry -- 28. The System -- 29. The Watchers -- 30. Corporations and the Community -- 31. IBM - a Farewell -- App. B. The Future of e-business.
ISBN
0060523794 (alk. paper)
LCCN
2002027523
OCLC
  • 317461078
  • ocn317461078
  • SCSB-4322756
Owning Institutions
Columbia University Libraries