Research Catalog
Millennials with kids : marketing to this powerful and surprisingly different generation of parents
- Title
- Millennials with kids : marketing to this powerful and surprisingly different generation of parents / Jeff Fromm and Marissa Vidler.
- Author
- Fromm, Jeff
- Publication
- New York, NY : AMACOM, American Management Association, [2015]
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person. | Book/text | Use in library | JBE 18-405 | Schwarzman Building - General Research Room 315 |
Details
- Additional Authors
- Vidler, Marissa
- Description
- xiv, 224 pages; 24 cm
- Subject
- Bibliography (note)
- Includes bibliographical references (pages 203-210) and index.
- Contents
- Foreword -- Acknowledgments -- Introduction -- Who are they now? -- Welcome to the ization nation -- Fifty shades of your brand -- The power of energy -- The middle of the road could be the end -- Afterword -- Notes -- Glossary -- Index.
- Call Number
- JBE 18-405
- ISBN
- 9780814436585
- 0814436587
- LCCN
- 2015009454
- OCLC
- 2015009454
- Author
- Fromm, Jeff.
- Title
- Millennials with kids : marketing to this powerful and surprisingly different generation of parents / Jeff Fromm and Marissa Vidler.
- Publisher
- New York, NY : AMACOM, American Management Association, [2015]
- Type of Content
- text
- Type of Medium
- unmediated
- Type of Carrier
- volume
- Bibliography
- Includes bibliographical references (pages 203-210) and index.
- Added Author
- Vidler, Marissa.
- Research Call Number
- JBE 18-405