Research Catalog

Business anthropology

Title
Business anthropology / Ann T. Jordan.
Author
Jordan, Ann
Publication
Long Grove, Ill. : Waveland Press, c2013.

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StatusFormatAccessCall NumberItem Location
Book/TextUse in library JFE 13-1881Schwarzman Building - Main Reading Room 315

Details

Description
vii, 150 p. : ill.; 23 cm.
Subject
Business anthropology
Bibliography (note)
  • Includes bibliographical references (p. 134-143) and index.
Contents
Anthropological approach -- A history of anthropology in western organizational life -- Techniques for conducting fieldwork for business organizations -- Seeing cultural groupings -- Ethical concerns -- Marketing and consumer behavior -- Design anthropology -- Organizational anthropology -- Understanding issues of globalization -- The importance of holism -- Where do we go from here?
Call Number
JFE 13-1881
ISBN
  • 1577668278
  • 9781577668275
OCLC
809911425
Author
Jordan, Ann.
Title
Business anthropology / Ann T. Jordan.
Imprint
Long Grove, Ill. : Waveland Press, c2013.
Edition
2nd ed.
Bibliography
Includes bibliographical references (p. 134-143) and index.
Research Call Number
JFE 13-1881
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