Research Catalog

Introduction to online market & industry research : search strategies, case study, problems, and data source evaluations and reviews

Title
Introduction to online market & industry research : search strategies, case study, problems, and data source evaluations and reviews / editor and contributor, Cynthia L. Shamel ; produced by the Benjamin Group.
Publication
Mason, Ohio : Thomson/Texere, c2004.

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StatusFormatAccessCall NumberItem Location
Book/textUse in library JBE 18-1101Schwarzman Building - General Research Room 315

Details

Additional Authors
  • Shamel, Cynthia L.
  • Benjamin Group
Description
xiv, 450 p. : ill.; 24 cm.
Series Statement
Business research solutions series
Alternative Title
Introduction to online market and industry research
Subject
  • Marketing research > Computer network resources
  • Online databases
Bibliography (note)
  • Includes bibliographical references and index.
Call Number
JBE 18-1101
ISBN
0538726849
LCCN
2004300301
OCLC
55682827
Title
Introduction to online market & industry research : search strategies, case study, problems, and data source evaluations and reviews / editor and contributor, Cynthia L. Shamel ; produced by the Benjamin Group.
Imprint
Mason, Ohio : Thomson/Texere, c2004.
Series
Business research solutions series
Bibliography
Includes bibliographical references and index.
Added Author
Shamel, Cynthia L.
Benjamin Group.
Research Call Number
JBE 18-1101
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