Research Catalog

Online market research : cost-effective searching of the Internet and online databases

Title
Online market research : cost-effective searching of the Internet and online databases / John F. Lescher.
Author
Lescher, John F.
Publication
Reading, Mass. : Addison-Wesley, c1995.

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StatusFormatAccessCall NumberItem Location
Book/TextUse in library JBD 09-426Schwarzman Building - General Research Room 315

Details

Description
xvii, 269 p. : ill.; 23 cm.
Subject
  • Marketing research > Computer network resources
  • Online databases
  • Internet
Bibliography (note)
  • Includes bibliographical references and index.
Call Number
JBD 09-426
ISBN
0201489295
LCCN
95004739
OCLC
32591230
Author
Lescher, John F.
Title
Online market research : cost-effective searching of the Internet and online databases / John F. Lescher.
Imprint
Reading, Mass. : Addison-Wesley, c1995.
Bibliography
Includes bibliographical references and index.
Research Call Number
JBD 09-426
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