Research Catalog

[1991 CEBA Awards. [campaign product messages, black celebrity].

Title
[1991 CEBA Awards. Category 25] [videorecording] : [campaign product messages, black celebrity].
Author
World Institute of Black Communications.
Publication
United States : [various stations], 1990.

Details

Additional Authors
  • Charles, Ray, 1930-2004.
  • Jones, James Earl.
  • McFerrin, Bobby.
  • Montana, Joe, 1956-
  • Rodman, Dennis, 1961-
  • Wilkins, Dominique.
  • Pepsi-Cola Company.
  • Bell Atlantic Corporation.
  • Ocean Spray Cranberries, Inc.
  • Reebok International Ltd.
  • CEBA Collection.
Found In
(CstRLIN)NYPW088000003-a
Description
4 videocassettes of 4 (U-matic) : sd., col.; 3/4 in.
Summary
Television campaign advertisements featuring a black celebrity, targeting the African American consumer that aired in 1990. Advertisers are Bell Atlantic Corporation (featuring James Earl Jones), Ocean Spray Cranberries, Inc. (featuring Bobby McFerrin), Pepsi-Cola Company (featuring Ray Charles and Joe Montana) and Reebok International (featuring Dennis Rodman and Dominique Wilkins). Not all entries received awards.
Subjects
Genre/Form
  • Advertising.
  • Commercials.
Note
  • Title devised; based on information in 1991 CEBA Exhibit Journal.
  • CEBA Awards is an annual competition sponsored by the World Institute of Black Communications, inc.
Linking Entry (note)
  • Forms part of the CEBA Collection.
Call Number
Sc CR93.005
OCLC
NYPG93-F5
Author
World Institute of Black Communications.
Title
[1991 CEBA Awards. Category 25] [videorecording] : [campaign product messages, black celebrity].
Imprint
United States : [various stations], 1990.
Linking Entry
Forms part of the CEBA Collection.
Finding Aids
Item level.
Connect to:
Request Access to Schomburg Moving Images and Recorded Sound
Added Author
Charles, Ray, 1930-2004.
Jones, James Earl.
McFerrin, Bobby.
Montana, Joe, 1956-
Rodman, Dennis, 1961-
Wilkins, Dominique.
Pepsi-Cola Company.
Bell Atlantic Corporation.
Ocean Spray Cranberries, Inc.
Reebok International Ltd.
CEBA Collection.
Found In:
(CstRLIN)NYPW088000003-a
Research Call Number
Sc CR93.005 Originals in Sc Visual VRB 1762-1765
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