Research Catalog
Databased marketing
- Title
- Databased marketing / Herman Holtz.
- Author
- Holtz, Herman
- Publication
- New York : Wiley, c1992.
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Book/text | Request in advance | JBE 92-1891 | Offsite |
Details
- Description
- xix, 300 p. : ill.; 24 cm.
- Donor/Sponsor
- Gift of the Morgan Guaranty Trust Endowment for the Economic and Public Affairs Division
- Subject
- Database marketing
- Bibliography (note)
- Includes bibliographical references (p. 291-295) and index.
- Call Number
- JBE 92-1891
- ISBN
- 0471551872 (alk. paper)
- LCCN
- 92000326
- OCLC
- 25281315
- NYPG92-B73359
- Author
- Holtz, Herman.
- Title
- Databased marketing / Herman Holtz.
- Imprint
- New York : Wiley, c1992.
- Bibliography
- Includes bibliographical references (p. 291-295) and index.
- Research Call Number
- JBE 92-1891