Research Catalog
[1981 CEBA awards. [product messages less than one minute].
- Title
- [1981 CEBA awards. Category 19] [videorecording] : [product messages less than one minute].
- Author
- World Institute of Black Communications.
- Publication
- United States : [various stations], 1980.
Details
- Additional Authors
- Holder, Geoffrey, 1930-2014.
- Basie, Count, 1904-1984.
- Horne, Lena.
- Owens, Jesse, 1913-1980.
- Tyler, Willie.
- CEBA Collection.
- Personal Products Company.
- M&M Products Company.
- Toyota Motor Sales, U.S.A., Inc.
- McDonald's Corporation.
- Holland House Brands.
- Amstar Corporation.
- American Express Company.
- America's Best Chocolate.
- Pro-Line Corporation.
- Found In
- (CstRLIN)NYPW088000003-a
- Description
- 13 videocassettes of 13 (u-matic) : sd., col.; 3/4 in.
- Summary
- Television advertisements targeting the African-American consumer that aired in 1980 and last less than one minute. Advertisers are American Express Company (featuring Count Basie, Lena Horne, and Jesse Owens), America's Best Chocolate, Amstar Corporation, Dance Theatre of Harlem, Holland House Brands (featuring Geoffrey Holder), M&M Products Company, McDonald's Corporation, Personal Products Company, Pro-Line Corporation, and Toyota Motor Company (featuring Willie Tyler and Lester). Some of these entries did not receive awards.
- Donor/Sponsor
- Schomburg NEH Automated Access to Special Collections Project.
- Subjects
- Commercials
- African Americans > Health and hygiene
- Hairdressing of African Americans
- Advertising > Alcoholic beverages > United States
- Advertising > Food service > United States
- Advertising > Automobiles > United States
- Advertising > Food > United States
- Advertising > Financial services industry > United States
- Advertising > United States
- Television broadcasting > United States > Awards
- Television advertising > Awards > United States
- Broadcast advertising > United States
- African American consumers
- Dance Theatre of Harlem
- Genre/Form
- Advertising
- Commercials
- Note
- Title devised by cataloger; based on information in 1981 CEBA Exhibit journal.
- CEBA Awards is an annual competition sponsored by World Institute of Black Communications, inc.
- Linking Entry (note)
- Forms part of the CEBA Collection.
- Call Number
- Sc CR91.022
- OCLC
- NYPG085000055-F
- Author
- World Institute of Black Communications.
- Title
- [1981 CEBA awards. Category 19] [videorecording] : [product messages less than one minute].
- Imprint
- United States : [various stations], 1980.
- Linking Entry
- Forms part of the CEBA Collection.
- Finding Aids
- item level available.
- Connect to:
- Added Author
- Holder, Geoffrey, 1930-2014.Basie, Count, 1904-1984.Horne, Lena.Owens, Jesse, 1913-1980.Tyler, Willie.CEBA Collection.Personal Products Company.M&M Products Company.Toyota Motor Sales, U.S.A., Inc.McDonald's Corporation.Holland House Brands.Amstar Corporation.American Express Company.America's Best Chocolate.Pro-Line Corporation.
- Found In:
- (CstRLIN)NYPW088000003-a
- Research Call Number
- Sc CR91.022 Originals in Sc Visual VRB 1097-1109. Use preservation copy in Sc Visual VRA-5