Research Catalog
[1984 CEBA awards. [campaign product messages less than one minute].
- Title
- [1984 CEBA awards. Category 23] [videorecording] : [campaign product messages less than one minute].
- Author
- World Institute of Black Communications.
- Publication
- United States : [various stations], 1983.
Details
- Additional Authors
- Found In
- (CstRLIN)NYPW088000003-a
- Description
- 4 videocassettes of 4 (u-matic) : sd., col.; 3/4 in.
- Summary
- Television campaign advertisements targeting the African-American consumer that aired in 1983 and last less than one minute. Advertisers are Maryland State Lottery Agency, Procter & Gamble Company (featuring Julius Erving), Kentucky Fried Chicken (featuring Ella Fitzgerald and Larry Holmes), Seven-Up Company (featuring Geoffrey Holder) and Gulf Oil Corporation. The latter entry did not receive an award.
- Donor/Sponsor
- Schomburg NEH Automated Access to Special Collections Project.
- Subjects
- Commercials
- Petroleum products > United States
- Dentifrices > United States
- Minorities > Scholarships, fellowships, etc > United States
- Lotteries > Maryland
- Advertising > Beverages > United States
- Advertising > Food service > United States
- Advertising > United States
- Television broadcasting > United States > Awards
- Television advertising > Awards > United States
- Broadcast advertising > United States
- African American consumers
- Genre/Form
- Advertising
- Commercials.
- Note
- Title devised by cataloger ; based on information in 1984 CEBA Exhibit.
- CEBA Awards is an annual competition sponsored by World Institute of Black Communications, inc.
- Linking Entry (note)
- Forms part of the CEBA Collection.
- Call Number
- Sc CR91.041
- OCLC
- NYPG085000036-F
- Author
- World Institute of Black Communications.
- Title
- [1984 CEBA awards. Category 23] [videorecording] : [campaign product messages less than one minute].
- Imprint
- United States : [various stations], 1983.
- Linking Entry
- Forms part of the CEBA Collection.
- Finding Aids
- item level available.
- Connect to:
- Added Author
- Erving, Julius.Holmes, Larry.Fitzgerald, Ella.Holder, Geoffrey, 1930-2014.Seven-Up Company.Kentucky Fried Chicken (Firm)CEBA Collection.Maryland State Lottery Agency.Gulf Oil Corporation.Procter & Gamble Company.
- Found In:
- (CstRLIN)NYPW088000003-a
- Research Call Number
- Sc CR91.041 Originals in Sc Visual VRB 1274-1277. Use preservation copy in Sc Visual VRA-9