Research Catalog

Creative marketing for the foodservice industry : a practitioner's handbook

Title
Creative marketing for the foodservice industry : a practitioner's handbook / edited by William P. Fisher.
Publication
New York : J. Wiley, c1982.

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Book/textRequest in advance JLE 82-775|m(SASB)Offsite

Details

Additional Authors
Fisher, William P.
Description
ix, 296 p. : ill.; 24 cm.
Subject
  • Food service
  • Marketing
Note
  • "A Wiley-Interscience publication."
Bibliography (note)
  • Bibliography: p. 89.
Call Number
JLE 82-775
ISBN
0471081116
LCCN
82001919
OCLC
  • 8169760
  • NYPG87-B49049
Title
Creative marketing for the foodservice industry : a practitioner's handbook / edited by William P. Fisher.
Imprint
New York : J. Wiley, c1982.
Bibliography
Bibliography: p. 89.
Added Author
Fisher, William P.
Research Call Number
JLE 82-775
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