Research Catalog

Consumer behavior and fashion marketing

Title
Consumer behavior and fashion marketing / Sidney Packard, Abraham Raine. 2d ed.
Author
Packard, Sidney
Publication
Dubuque, Iowa : W. C. Brown Co., c1979.

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Details

Additional Authors
Raine, Abraham
Description
v, 314 p. : ill.; 24 cm.
Subject
  • Consumers
  • Marketing
  • Fashion
Note
  • Includes index.
Bibliography (note)
  • Bibliography: p. 305-307.
Call Number
JLE 81-333
ISBN
0697080277
LCCN
79102140
OCLC
  • 4850451
  • NYPG814077435-B
Author
Packard, Sidney.
Title
Consumer behavior and fashion marketing / Sidney Packard, Abraham Raine. 2d ed.
Imprint
Dubuque, Iowa : W. C. Brown Co., c1979.
Edition
2d ed.
Bibliography
Bibliography: p. 305-307.
Added Author
Raine, Abraham.
Research Call Number
JLE 81-333
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